University Social Responsibility from the Accounting Department: Student's perspective

This document is about the perception of the students of the Bachelor of Public Accounting and Marketing ofthe Accounting department, of the University of Sonora, central regional unit, the universe of the population was 400 students in the 2019-1 semester with a progress of 70% or more of their stu...

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Autores principales: Ballesteros Grijalva, Mónica, De la Rosa Leal, María Eugenia, Gastélum Castro, Ismael Mario
格式: Online
语言:spa
出版: Universidad de Sonora 2019
在线阅读:https://trascender.unison.mx/index.php/trascender/article/view/72
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总结:This document is about the perception of the students of the Bachelor of Public Accounting and Marketing ofthe Accounting department, of the University of Sonora, central regional unit, the universe of the population was 400 students in the 2019-1 semester with a progress of 70% or more of their study plan, which corresponded to the two mentioned degrees chosen for the study, resulted in the sample, a total of 197 students, last generation computer tools were used to prepare an electronic survey for the collection of information on perception with positive affirmations and a Likert format, the results were obtained in real time, they were analyzed in relation to three dimensions for students on university social responsibility: professional and academic training, responsible campus and social participation. An alpha coefficient> 0.984 is obtained, which is excellent since it measures that the items are highly correlated, showing positive results with respect to the areas valued in the voice of the students' vision on the subject, as well as offering opportunities for improvement in other aspects.