Factors influencing the use of e-marketing in Micro, Small and Medium Companies in Aguascalientes automotive

Factors influencing the use of e-marketing in Micro, Small and Medium Companies in Aguascalientes automotive

E-marketing is the application of traditional marketing for electronic means, with a great current trend within companies regardless of their size. The purpose of this research is to identify the influence of gender, age and training of the manager or director of the company, on the use of e-marketi...

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書誌詳細
主要な著者:	Cabral Olmos, David, Vivanco Florido, Jesús Salvador, Pérez Ramos, Marcelo de Jesús
フォーマット:	Online
言語:	spa
出版事項:	Universidad de Sonora 2020
オンライン･アクセス:	https://trascender.unison.mx/index.php/trascender/article/view/76
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

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