Electronic commerce as a means of strategy to promote artisan products
Electronic commerce guarantees a better and broad development for the primary segment, seeking to collaborate with it to make the leap to new technologies, thus making itself known and expanding business with a new market model. For this, it is important to consider a market feasibility study, which...
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Autores principales: | Martínez Prats, Germán, Jiménez Cervantes, Valeria, Silva Hernández, Francisca |
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Format: | Online |
Sprog: | spa |
Udgivet: |
UNIVERSIDAD DE SONORA
2021
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Online adgang: | https://revistainvestigacionacademicasinfrontera.unison.mx/index.php/RDIASF/article/view/372 |
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